- The problem
- No website at all. Nothing to send someone who asked for one, and nothing to turn up for the people typing "stone driveway" and a town name into their phone. The biggest job — driveways — was the hardest thing for a stranger to find out they did.
- What was built
- A one-page site that leads with stone driveways instead of burying them under general lawn care. Underneath it, the five other jobs — mowing, trimming, mulch, hedges and clean ups — each described in plain language. The phone number sits in the header at every screen size, with a tap-to-call button in the hero and a quote form for people who would rather type. Service areas are named out loud, from Atlantic City to Galloway, so the towns are on the page for local search to find.
- Also set up
- Custom domain, free hosting, LocalBusiness structured data, and a full favicon and link-preview set, so the site looks right when it gets texted to someone.